One fine night Mac and I decided to pick up a few little things at Trader Joe’s. As we were checking out, we spotted a box called Trader Joe’s Crunchy Black and White Rice Rolls. After checking the ingredients to insure that its vegan (it is and says so on the box), we decided to buy a pack since we’re both fans of rice based snacks and are trying to eat healthier.
In the U.S. alone impulse purchases account for… well, a LOT. From time to time, Mac and I can be guilty of procuring a cheap sideline item without a second thought. With a name like Crunchy Black and White Rice Rolls, how could we resist? Well I’m glad that once again we were victims of sly advertising. These yummy, crunchy logs tasted like sweetened rice cakes without that Styrofoam texture. They’re tasty as they are or smeared with peanut butter or whatever you choose. This will not be last the time we purchase these tasty treats…or other yummy things from Trader Joe’s sideline endcap!